What is Wrong with the Traditional Menu?

Menus have not changed much for centuries, yet the technology to make this part of restaurant management more efficient and cost effective has been available for years. It’s time to upgrade!

Traditional Menu
VS
Redro Menu
Making Menu Changes or Updates

Making Changes or Updates

Menu Fail

Printed Menu

Once you commit to print, that is it, you can’t change it easily, even though:

  • Prices may change.
  • Products may become unavailable (out of stock or out of season).
  • Grammar and spelling mistakes may have crept in.
  • You want to change things up for special occasions such as Ramadan or Christmas.
Menu Success

Redro Menu

With Redro, you can change or update the menu at any time, on-the-fly, at no extra cost 🤘

Sanitize Restaurant Menus

Sanitation Friendliness

Menu Fail

Printed Menu

Printed menus are difficult and time consuming to sanitise 🦠 effectively each time it's been used by a customer. Your waiters are busy enough as it is, who needs to add yet another thing to do to their already long list?

Menu Success

Redro Menu

With Redro, you do not need to worry about this, period ✌️

Restaurant Menu Accessibility

Accessibility

Menu Fail

Printed Menu

With printed menus, customers need to come to your restaurant to experience it in all it's glory.

Menu Success

Redro Menu

Redro menu's are accessible everywhere.

  • From the customers phone
  • From a restaurant tablet
  • From your website
  • From your social media channels
  • From search engines
  • Redro menu's are accessible whether you're open for business as normal or during lockdown (for home delivery and self pick-up).
Availability of Space on Menus

Availability of Space

Menu Fail

Printed Menu

There’s only so much information you can put in a printed menu for each item and still have it look good and easy to browse.

Yet patrons today want to be able to make better choices based on their dietary needs, health issues, environmental concerns etc.

Menu Success

Redro Menu

With Redro, each item can have its own page with tabs to show as much information as you want.

  • Nutritional information
  • Health information
  • Environmental / sustainability information
  • FAQ’s

Did you know that Millennials are twice as likely as Boomers to eat organic and 80% of them want to know how and where their food is grown?

Menu Functionality

Functionality

Menu Fail

Printed Menu

The typical restaurant goer is changing, and new generations of patrons are growing. Generations that are accustomed to having everything at their fingers tips.

The printed menu is too limiting.

Menu Success

Redro Menu

Redro’s power is boundless!

  • Search & filter
  • Auto suggestions
  • Data capture
  • Order placement
  • Multi media support
  • Search engine accessible
  • Social media exposure
  • …and more
Menu Wear and Tear

Wear & Tear

Menu Fail

Printed Menu

Printed menu’s have a certain shelf life. After a while pages get torn or spilt on, edges start to fray and they generally loose their shine.

It’s not a good look for your brand!

Menu Success

Redro Menu

Redro is accessible on your customers own private phone 📱 looks great and is customised to reflect your brand look and feel.

Menu Low Light Visibility

Low Light Visibility

Menu Fail

Printed Menu

Providing enough light 🔦 for people to read your menu while trying to maintain a cosy atmosphere can be a challenge, especially outside.

Menu Success

Redro Menu

Redro’s menus are backlit! Nuf said.

Menu Images and Videos

Images & Videos

Menu Fail

Printed Menu

Images on a printed menu can make your restaurant look cheap.

On the other hand, images speak a thousand words and influence orders. Dilemma!

Menu Success

Redro Menu

Redro menu’s look even better with images.

In fact, people on phones or tablets expect to see images or videos and they help people make more confident choices.

Menu Data & Analytics

Data & Analytics

Menu Fail

Printed Menu

Traditional menu’s are static and detached. They can not capture or feedback any information.

Menu Success

Redro Menu

With Redro, you can capture customer information and build your email list. You can get valuable feedback via polls and feedback forms to see how you are doing and you get useful analytics on user activity so that you can see what is working and what is not.

Environmentally friendly

Environmentally Friendly

Menu Fail

Printed Menu

Trees don’t like traditional menus 😢

Menu Success

Redro Menu

We’re very fond of our planet and happy to provide a solution that does not require trees to be cut down whilst also helping to reduce food waste in the kitchen.

This not only saves you money but also reduces methane emissions in land-fils and so doesn’t contribute to global warming WIN WIN for everyone 🌍

Millennials and Generation Z

Millennial & Generation Z Ready

Menu Fail

Printed Menu

The typical restaurant goer is changing, and new generations of patrons are growing. Ones that are accustomed to and expect everything at their finger tips. They want to be able search, save and share.

It is the age of mobile.

Menu Success

Redro Menu

Millennials and Generations Z's came of age with the internet and smart phones as part of the norm.

They use their phones to communicate, learn new things, gain knowledge, remember things, share experiences, carry out tasks, entertain themselves and much more.

Redro is the natural next step.

A Gastronomic Youthquake is upon us, a movement of community and culture, of being able to blend customer moments, technology, and great food into a seamless experience.

Food is the new music! Let's dance 💃🕺

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